Texts to past customers

The cheapest job is one from a customer you already have

Your past customers already trust you and already know what your work looks like. We write the campaigns, load your list, and you pick the moment to send.

Book a call +44 20 4652 9341

Copy written for you
SMS + email
Referral asks
Seasonal offers
Your list, your data

Included in: Booked See plans

Why it matters

What you actually get out of it

1
The copy is already written

You are not staring at a blank screen wondering how to word an offer. We write campaigns for installers — seasonal work, referral asks, service reminders — and keep them ready to go.
2
Referrals without the awkward ask

Asking a customer to recommend you face to face is uncomfortable, so plenty of installers never do it. A well-worded message a few weeks after the job does it for you, quietly, every time.
3
Something to do about a quiet week

Diary looking thin for next month? Send a seasonal offer to your list and see what comes back. It costs you nothing per message and you are talking to people who have already paid you once.

How it works

Step by step

01
You send us your list

Export it from your CRM, your spreadsheet or your phone contacts. It has to be your own list of people who know your business — we do not supply or buy contact lists.
02
We build the campaign

We write the copy, split the list sensibly (past customers, old quotes that went cold, jobs from three years ago) and set up both the text and email versions.
03
You click send

Or we schedule it for a date that suits your diary. Either way it goes out in one go rather than one message at a time.
04
Replies come back to your inbox

Every reply lands in the same place as your missed-call texts and website chats, so you can work through them in one sitting.

YC Spring window offer SMS + email · ready to send Written for you

Hi Customer, it’s Your Company. We’ve got two fitting slots left before the end of March — book in and we’ll knock a bit off the job. Reply YES for a price.

Past customers Quotes that went cold Jobs over 3 years old

Two fitting slots left before end of March — reply YES for a price.

YES please

Can you do the back door too?

Illustrative example — generic names used

Stop paying for the same lead as four other firms

Plenty of installers spend every month buying fresh enquiries and never touch the hundreds of people already in their phone. Those people have had you in their house, seen your work and paid your invoice. Talking to them again costs almost nothing and you are not competing with anyone for their attention. It will not replace every other source of work, but it is the first place to look when the diary gets quiet.

Texts to past customers — your questions

Straight answers. Anything we have not nailed down yet is marked as a to-do rather than glossed over.

What is a reactivation campaign?

A message sent to people already on your list — past customers, old quotes that never went ahead, enquiries that went cold — with a reason to get back in touch. A seasonal offer, a referral incentive or a reminder that it has been a few years since their installation.

Do I have to supply the customer list?

Yes, and that is deliberate. These campaigns work because the people receiving them already know you. We do not buy or supply contact lists. You export what you have and we handle the copy, the segmenting and the sending.

How often should I run one?

Roughly once a quarter works for most installers, plus a push around the seasonal peaks — spring home improvements, pre-winter window work. We help you plan a calendar so you stay in people’s minds without wearing the list out.

What kind of offers work for window and door installers?

The three that come up most are a seasonal discount (“book your fitting before March and save”), a referral incentive (“recommend a neighbour and you both get money off”) and a service reminder (“it has been three years — want a free seal check?”). Those are examples of the shape of the offer; the actual numbers are yours to decide and we write it up around them.

Can campaigns go out by text and email?

Both, either separately or together. Text suits short, time-sensitive offers. Email gives you room for photos of previous jobs. Sending both usually reaches more of the list than either on its own.

What about data protection and marketing consent?

You are the one who holds the relationship with your customers, so you need a lawful basis for marketing to them, and every message includes a way to opt out. We will tell you how the platform handles that and what it records.

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